Pelletier

Free of charge Promoting and Marketing Systems

I was teaching a company workshop recently, and someone asked, If you had a limited budget for marketing what would you do? Well, I have as a business owner had a limited budget a few dozen times, and the following methods have always served me personally well. They WORK!

1. Write articles about associated information in publications (i. e., web sites, article submission sites, trade journals, newspapers, local papers and expert publications).

2. Contact your local community cable station about a potential program on your product. May cable companies have public access and sobbing for local programming and shows. In particular if it has a great viewership.

3. Trade your product or even service for actual advertising space (radio, television, cable advertising and printing advertising will trade). Your products and services have a retail value. Many advertisers, need them. Cut a deal. Trade for free marketing.

4. Piggyback advertising with existing product marketing. Every month millions of letters, newsletters, and publications go away. They are paying for that direct mail, or marketing promotion. Get your product included. Give the 50% from the deal or profit. Especially if the products complement each other.

5. Post flyers in higher traffic locations (i. e., bulletin boards of churches, community centers, malls, sports arenas, etc.). A popular tactic now a days are signs, stuck in the ground. Just be careful associated with code enforcement, which can fine a person.

6. Become an expert and market on radio and television shows. (Start with some local stations). People love to use the expert. A book can help you with expert status.

7. Get telemarketing operations (service bureaus) to work strictly on a commission basis. Suggest a test.

8. Hire staff strictly on a commission-only basis.

9. Become a speaker about the free circuit. Lots of organizations want free advice and will allow you a mini-sales presentation. 100 million dollar companies purchased this strategy successfully.

10. Check your newspaper announcement section. A number of they are free!

11. Attend association meetings as well as network. Ask for free marketing within their newsletters.

12. Join network groups and exchange leads, programs.

13. Donate your product or service to charity and let the press know. Receive free press releases.

14. Stage a controversial demonstration and allow press know.

15. Give business cards to everyone you meet, in line at the actual supermarket, at the movies, everywhere.

16. Hold free introductory events at schools, colleges, churches or sports halls.

17. Get stores to post your flyer in their window or give you some shelf space on speculation.

18. Provide stores with an example product to be sold on consignment (i. e., you get paid in the event that it sells).

19. Join speaking groups and make your speeches on your product or company.

20. Put a sign inside your car, window or on your house.

21. Leave brochures or flyers within lobbies, stores, restaurants or waiting areas. You might get some irate phone calls, but you will will get some sales too.

These are just a few great free strategies, to increase your product sales performance.

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